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Tamagotchi! (たまごっち!) is a 2009 Japanese fantasy slice of life anime series produced by OLM's Team Kamei division, officially based on the Tamagotchi digital pet jointly created by Bandai and WiZ. It is directed by Jōji Shimura of Pokémon and written by Aya Matsui of Boys Over Flowers, with character designs done by Sayuri Ichiishi, Shouji Yasukazu and Miwa Sakai. It officially aired on TV Tokyo and other affiliate stations in Japan from 12 October 2009 to 3 September 2012, lasting for seven seasons. The series is the third Tamagotchi anime produced since Saa Ikou! Tamagotchi and a follow-up to the movie Tamagotchi: Happiest Story in the Universe!. After the series' airing, it has gained three anime sequels, two manga adaptations and ten light novel adaptations by Kadokawa Shoten. Although several episodes of the first Tamagotchi anime have been dubbed in select countries, the full anime has never aired outside of Japan. The series came to end as of March 2015 and became replaced with Kamisama Minarai: Himitsu no Cocotama.